In 1876, Milton Hershey had learned enough knowledge of the candy business to try to make it on his own. When he was 20 years old, he established his own candy making business in Philadelphia as "M.S. Hershey, Wholesale and Retail Confectioner." He kept the business going for six years, but sold it in 1882.
Denver had tried to establish himself in other cities, But he eventually returned to Lancaster, Pennsylvania in 1883 and set up a new candy manufacturing business which specialized in producing caramel. The Lancaster Caramel Company was a success. Hershey concentrated on making fine caramels using fresh ingredients, and his efforts paid off. In a few years the Lancaster Caramel Company had become widely known as a producer of high quality candy.
He created the Hershey Chocolate Company in 1894 as an arm of the Lancaster Caramel Company. Soon his factories were producing chocolates, caramels, chocolate-covered caramel products, sweet chocolate, baking chocolate, and breakfast cocoas. In 1900 he sold the caramel portion of the business for one million dollars.
No hay comentarios:
Publicar un comentario